Friday, September 12, 2014
Tim Greene is Director of InfoTrends’ Wide Format Printing Consulting Service, and, on September 1st, he posted an article on myprintresource, “Market Intelligence; What Can We Expect Now?”
It’s a well written article, and here’s the beginning of that article:
InfoTrends' forecasts on the wide-format digital printing market have just been published and there are a few key points that we want to explain to the market that put some of our projections into context. We forecast on a technology by technology basis, but as readers know there is a clear overlap or intersection between some of the production wide-format printing technologies available today. The forecasts also cover the wide-format technical and graphics markets, and while there are a few similarities, there are some huge differences between the ways these two key segments of the wide-format market work now.
Blog Publisher’s further comments:
Take a look at the bar chart – wide-format technical print volume - that appears on the first page of Tim’s article – that’s the bar chart that shows InfoTrends’ predictions as to the total volume of sq ft that was or will be produced, 2013 through 2018.
Key takeaways from that chart:
-The overall total volume of wide-format technical document printing has declined and will continue to decline
-The portion of the total volume handled by ink-jet printers has grown and will continue to grow, continuing to reduce the total volume handled by LED printers
I disagree with InfoTrends’ predictions in one particular sense. I DO THINK that, after HP releases (next year) its ink-jet based “pagewide” technical document printers, the percentage of the total volume handled by ink-jet vs. LED will grow much greater than the bar chart predicts. I would not be at all surprised if, by 2018, LED output is less than 20% of the overall total volume of technical document output. And, it could well be less than that! I DO THINK that HP’s “pagewide” technical document printers are going to cause havoc in the LED printer manufacturing market.
Here’s a link to Tim’s excellent article:
Posted by Joel Salus at 9:37 AM