Tim Greene is Director of InfoTrends’ Wide
Format Printing Consulting Service, and, on September 1st, he posted
an article on myprintresource, “Market Intelligence; What Can We Expect Now?”
It’s a well written article, and here’s the
beginning of that article:
InfoTrends' forecasts on the wide-format digital printing
market have just been published and there are a few key points that we want to
explain to the market that put some of our projections into context. We
forecast on a technology by technology basis, but as readers know there is a
clear overlap or intersection between some of the production wide-format
printing technologies available today. The forecasts also cover the wide-format
technical and graphics markets, and while there are a few similarities, there
are some huge differences between the ways these two key segments of the
wide-format market work now.
Blog Publisher’s further comments:
Take a look at the bar chart – wide-format
technical print volume - that appears on the first page of Tim’s article –
that’s the bar chart that shows InfoTrends’ predictions as to the total volume
of sq ft that was or will be produced, 2013 through 2018.
Key takeaways from that chart:
-The overall total volume of wide-format
technical document printing has declined and will continue to decline
-The portion of the total volume handled by
ink-jet printers has grown and will continue to grow, continuing to reduce the
total volume handled by LED printers
I disagree
with InfoTrends’ predictions in one particular sense. I DO THINK that, after HP releases (next
year) its ink-jet based “pagewide” technical document printers, the percentage
of the total volume handled by ink-jet vs. LED will grow much greater than the
bar chart predicts. I would not be at
all surprised if, by 2018, LED output is less than 20% of the overall total
volume of technical document output.
And, it could well be less than that!
I DO THINK that HP’s “pagewide” technical document printers are going to
cause havoc in the LED printer manufacturing market.
Here’s a link to Tim’s excellent article:
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