Monday, May 26, 2014

Jose Sardina is Wide Format Channel Manager at Xerox Corp

Special mention of a reprographics industry mover and shaker.

After 29 years on the reprographics and graphic imaging services side of the industry, Jose Sardina, one of the nicest, most personable guys you could ever meet, moved over the fence and is now on the vendor side of the industry.

In January (2014), Jose joined Xerox Corp as its Wide Format Channel Manager.  Jose was a long-time fan of Xerox’s wide format systems – this, over a period of many, many years – and it’s kind of a natural to see him join Xerox Corp’s wide-format business.

Prior to joining Xerox….. Jose joined Miami-based T-Square in 1985, where he served as Vice President of Sales, and, later on, as President.  T-Square was acquired by ARC in mid-2006, and Jose stayed on with ARC until October 2012.  Subsequent to ARC, Jose joined Thomas Reprographics in Austin for a bit more than one year, departing Thomas in January 2014.

I had the distinct pleasure (if not honor) of working with Jose for a brief period of time back in 1997.  And, I stayed in touch with Jose after that.  Jose is a born leader, extremely intelligent, has a proclivity to debating issues (which is a good thing!), and, as a Sales team leader, he is aggressive, tenacious and insightful.  During his long career in the reprographics business, Jose was a valuable mentor to many people.

Best of luck and success to Jose in his gig with Xerox Corp.

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