Wednesday, November 2, 2011

Should Reprographics 101 conduct another SURVEY?

As per requests from several blog-visitors recently.....

Should Reprographics 101 conduct another SURVEY?

I’ve received several e-mails, very recently, from reprographers who visit Reprographics 101 and from two “financial” industry people, who’ve suggested that Reprographics 101 conduct a survey of reprographers.

I’m only interested in conducting a survey if reprographers are willing to, and going to, participate in the survey, and, I mean a bunch, not just a few. The last time I conducted a survey of reprographers, it was like “pulling teeth” to get reprographers to participate. If my memory serves me correct, approximately 33 reprographers responded to the last survey we conducted. I was hoping to get over 100 participants, so achieving 33 was, to put it mildly, an abysmal turnout.

Part of the problem (lack of participation) is, I think due to two primary factors: 1) reprographers are kind-of-apathetic about participating in surveys, and 2) many who visit Reprographics 101, did not know that we were conducting a survey – admittedly, it’s not easy to find, on Reprographics 101, that a survey is underway. I think I have a way to fix problem #2, but I can’t fix problem #1, apathy.

Okay, now I’m going to ask for a “show of hands”.

If you feel that Reprographics 101 should put out another survey, then please post a “yes” in the comment section under this post. Also, if you do post a yes, then please also suggest “survey questions” that you would like the survey to ask.

Thank you.


  1. Yes.
    What percentage of your sales YTD is large format b/w plan printing?
    What do you think is the most profitable service you are providing?
    What is the single most important service you are providing today and why?

  2. Yes

    1. Has anyone out there returned to 2007 gross sales ?
    2. If so what services have made up the loss of wide format monochrome ?

  3. some of the questions proposed seem to touch very sensitive financial data - I doubt most of the companies would be willing to divulge such information.

    As far as getting back to 2007 sales - I can't imagine it's possible even for 1 repro shop in the entire US market...I would love to be wrong though :)